advertising policy
Google Updates Advertising Policy on NFT Gaming
Google has updated its policy on advertising for blockchain-based games involving non-fungible tokens (NFTs) from September 15, 2023. Advertisers can promote NFT games that allow players to purchase in-game items, but must adhere to Google's "Gambling and games policy" and receive proper Google Ads certification. Google has also allowed crypto and NFT-related products on its Play Store, promoting blockchain integration in mainstream gaming.
Sky, O2, And Unilever Enter Blockchain Project for Digital Advertising Transparency
Advertisers across the industry are looking for ways to increase transparency in their digital campaigns. Blockchain appears to be a potential solution in this respect. Recently, Sky, O2, and Unilever have joined a blockchain pilot designed to boost digital advertising transparency.
UK Government Wants FCA Oversight on Crypto Investment Advertising
The UK Government has proposed that crypto asset promotions should fall under the scope of the Financial Conduct Authority’s existing oversight and does not require a whole new framework just for digital assets.
How Triffic is Gamifying Advertising for Local Businesses
Entering the world of cryptocurrency can be a daunting prospect for newcomers, with several practical and psychological barriers to overcome. Most people who’ve heard of Bitcoin are aware of its notorious volatility, and in some cases, of negative headlines associated with cryptocurrencies, such as the risk of hacks and losing private keys.
Cryptocurrency Adoption Is Growing, But US Needs To Adopt A Solid Blockchain Policy
In order to be ahead of other countries in the ever-growing industry of blockchain, the US needs to come up with an enforceable and consistent blockchain policy.
China’s DCEP Aims to Restructure the Payment Network While Maintaining a “Normal” Monetary Policy
A Chinese senior central bank official said China should maintain a “normal” monetary policy as the country has been recovering from COVID-19 smoothly.
The World Economic Forum Forms Six Tech Policy Councils Including Blockchain
The World Economic Forum (WEF) launched six different “fourth industrial revolution councils” to help regulators working on the new technology policy guidance. The new technology included artificial intelligence, autonomous mobility, blockchain, drones, internet of things and precision medicine, as revealed on 29 May.
Thailand’s Trade Policy Office to Trace Agricultural Products from Farm to Export Using Blockchain
Thailand’s Trade Policy and Strategy Office (TPSO) has revealed its intentions of using blockchain technology to trace agricultural products from farms to export as this will optimize buyers’ confidence.
New Crypto Fraud Scheme In South Korea: What Rules Are in Place to Stop False Advertising?
The Ponzi scheme disguised as a crypto platform managed to acquire over $380 million USD for the CEO and other company staff. Corner Up was promising estimated returns of up to 200% to investors for each investment made.
JICWEBS Blockchain Pilot Project Attracts Four Media Gurus
JICWEBS blockchain pilot project is touted to be a gamechanger in digital advertising as it will optimize transparency, productivity, and trust. This aspect has, therefore, made four media agencies, namely Havas, OMG, Zenith, and Mindshare, to join this initiative.
Russian Policy Boss Wants to Block Cryptocurrencies, Says They Are Difficult to Regulate
Anatoly Aksakov, head of the State Duma Financial Market Committee, stated that the country should explore other options for crypto regulation.
Federal Reserve Digital Dollar DLT Testing Underway But CBDC Monetary Policy Lags
Federal Reserve Board Governor Lael Brainaird announced that the United States Federal Reserve is currently experimenting with blockchain and DLT in pursuit of its central bank digital currency (CBDC) or digital dollar.
Bitcoin Price as Likely as Gold to Rally Higher, Investors Await ECB Policy Meeting Outcome
Bitcoin is now more closely correlated to safe haven asset gold than ever, which enables the world’s largest cryptocurrency to be able to combat risk aversion.